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Viral Coefficient

A Note On Viral Marketing – Part IV: Examining The Widely Used Skok-Reiss Virality Model

July 27, 2014 by Brian Laung Aoaeh

  This post is the fourth in a series I am devoting to the examination of viral marketing. ((Any errors in appropriately citing my sources is entirely mine. Let me know what you object to, and how I might fix the problem. Any data in this post is only as reliable as the sources from […]

Filed Under: How and Why, Sales and Marketing Tagged With: Skok-Reiss Virality Model, Viral Coefficient, Viral Growth, Viral Marketing, Virality Formula

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