Tag Archives | Long Read

Revisiting What I Know About Switching Costs & Startups

Switching costs are another aspect of a startup’s business model that I pay attention to. Together with Network Effect, Intangibles, Cost Advantages, and Efficient Scale they form the source of economic moats.1 In this post I will discuss switching costs; what they are, how they develop and evolve, and how switching costs can help or […]

Continue Reading

A Note On Viral Marketing – Part III: How Dropbox Grew

Dropbox is another example of a product that has experienced remarkable growth since its launch. In this case study I will explore how Dropbox has achieved such rapid growth and try to identify strategic themes that other startups might consider for experiments centered around user acquisition and revenue growth.1 What is Dropbox? Dropbox is a personal […]

Continue Reading

How an Investor’s Behavioral Traits Might Completely Derail Your Pitch – Part III

This post continues the discussion about how behavioral psychology might affect the outcome of a meeting at which a startup team is pitching to a potential investor. You can get caught up by reading part I and part II. My goal is to offer some advice on how entrepreneurs pitching to early stage investors might prepare to […]

Continue Reading

What If Q&A: What Should I Do To Spread My Idea?

Rajoshi Gosh in Chennai, India sent me this question via email; I am a startup founder in the developing world.1 How should I go about making the right connections in the developed world for: A product that is global in nature? A product that is specific to the developing world? I will paraphrase Rajoshi’s question, and […]

Continue Reading

Powered by WordPress. Designed by Woo Themes

UA-42599083-1

Powered by WP Essentials

this site uses the awesome footnotes Plugin