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Pitching

How an Investor’s Behavioral Traits Might Completely Derail Your Pitch – Part III

October 27, 2013 by Brian Laung Aoaeh

This post continues the discussion about how behavioral psychology might affect the outcome of a meeting at which a startup team is pitching to a potential investor. You can get caught up by reading part I and part II. My goal is to offer some advice on how entrepreneurs pitching to early stage investors might prepare to […]

Filed Under: Behavioral Finance, Long Read, Pitching, Venture Capital Tagged With: Behavioral Finance, Early Stage Startups, Investor meeting, Long Read, Persuasion, Pitching, Venture Capital

How an Investor’s Behavioral Traits Might Completely Derail Your Pitch – Part II

September 21, 2013 by Brian Laung Aoaeh

This post continues the discussion about how behavioral psychology might affect a pitch. You can get caught up by reading part I. My goal with this series is to offer some advice on how entrepreneurs pitching to early stage investors might prepare to mitigate the problems that might arise due to the behavioral traits of […]

Filed Under: Behavioral Finance, Pitching, Venture Capital Tagged With: Behavioral Finance, Investor meeting, Persuasion, Pitching, Venture Capital

How an Investor’s Behavioral Traits Might Completely Derail Your Pitch – Part I

September 7, 2013 by Brian Laung Aoaeh

Many startup pitch meetings start out on a promising note, but things fall apart during the conversation between the startup and its prospective investor. Sometimes this could have been prevented if the startup team had studied a little bit of behavioral psychology beforehand. ((Any errors in correctly attributing work to my sources and references is […]

Filed Under: Behavioral Finance, Case Studies, Funding, How To, Long Read, Pitching, Venture Capital Tagged With: Behavioral Finance, Investor meeting, Persuasion, Pitching

What If Q&A: What Should I Do To Spread My Idea?

August 3, 2013 by Brian Laung Aoaeh

Rajoshi Gosh in Chennai, India sent me this question via email; I am a startup founder in the developing world. ((She is the co-founder of 34Cross. Their first product, Owlink, is a browser extension that is now available for Chrome. Rajoshi tells me versions for Firefox and Safari are in the pipeline. We have known one another […]

Filed Under: Entrepreneurship, How To, Innovation, Lean Startup, Pitching, Startups, What If Q&A Tagged With: Early Stage Startups, Idea Propagation, Long Read, Persuasion, Pitching, Public Relations, Q-and-A

Why You Should Apply The Less is More Rule of Seduction When You Meet an Investor

July 30, 2013 by Brian Laung Aoaeh

Two weeks ago I had a meeting with an entrepreneur who has built an interesting startup. It was our first time meeting one another to discuss his startup. Before we met I had spent about 10 to 15 minutes studying the startup’s website. After doing that I sent him a list of questions that occurred […]

Filed Under: Funding, Innovation, Long Read, Pitching, Startups, Venture Capital Tagged With: Disruption, Investor meeting, Persuasion, Pitching

After Our First Meeting, How To Help Me To Quickly Learn About Your Startup and Maybe Say Yes

July 28, 2013 by Brian Laung Aoaeh

Let’s be open. I am not going to make up my mind about investing in your startup after just one meeting. And, I definitely am not making my decision wholly based on looking at your pitch deck. I like to do my own homework. So I think of your pitch deck as only a starting […]

Filed Under: Entrepreneurship, Funding, How and Why, Pitching, Venture Capital

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